Hi all! I thought I'd show you how I made the new EtsyLabs banner. I'm not a trained graphic artist by any means but I love making banners, avatars, and general photoshopping! So here's the banner and the tips:
Step One - Find some sort of background. I suggest a pic that may be floating around your flickr account, scan some fabric or ribbons, or fine something cool and free on the internet (but don't steal! Make sure its for general use.)
Step 6 - Rasterize text. At the top click Layer -> Rasterize. You've rasterized!
Step 8 - Glowing airplanes! I wanted those paper airplanes to stick out more. So I used the magic wand first. You can find the magic wand on the left hand toolbar. Once you have selected it just click on the items in the picture you want to "glow" (you can adjust the tolerance at the top if when you click on the items they aren't being selected properly). Hold the shift key while clicking away to select multiple items. Once you've selected all the items you want to pop, hover the mouse over any section of the picture and right click on the mouse. Now "Select Inverse". This should select everything EXCEPT the items you want to glow. Therefore any effect you now use will only change the background and not these items.
So now since I want everything BUT the airplanes to look a little less bright I go to Image->Adjustments->Hue/Saturation. I decrease the saturation to make it a little duller. Feel free to play around in this section though! See what other effects you can create.